We are pleased to continue Meet the Members, our interview series highlighting the people behind SEAP and the diversity of experience within our community.
Today, we present Maria Teresa Scardigli, Managing Director at Kellen.
Can you briefly introduce yourself, your current role and the type of organisation you work for?
I am Maria Teresa Scardigli, Managing Director of Kellen in Brussels. Kellen is a global association management and leadership consultancy that supports over 30 trade associations in Europe. With over 25 years’ experience advising and leading European and international trade associations, I help organisations strengthen governance, strategy and relevance within the EU policy landscape, supported by one of Brussels’ most experienced association‑management teams.
Why did you/your organisation decide to join SEAP, and what aspect of SEAP membership do you value most?
Kellen joined SEAP to actively support a strong, ethical and transparent public affairs community. We value SEAP’s commitment to professional standards and its role in shaping a responsible advocacy environment that allows trade associations to operate credibly and effectively in Brussels.
From your perspective, what is the biggest challenge or opportunity currently facing the EU public affairs profession — and where do you see SEAP’s role in addressing it?
The main challenge — and opportunity — for EU public affairs is navigating increasing regulatory complexity in a growing stakeholder landscape while maintaining credibility and influence. This requires an earlier, more strategic engagement with policymakers. SEAP has a vital role in strengthening ethical standards, fostering trust and enabling practitioners to act transparently and credibly.
What one piece of advice would you give to someone who wants to lobby effectively and ethically in Brussels?
Be transparent, constructive and evidence‑driven. Policymakers value partners who understand the system’s constraints and offer workable solutions. Credibility and integrity are the foundations of long‑term impact and are essential to maintaining trust in the profession.